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1 | Media Factory: A News Accelerator for Latin America | Media Factory: Fandòdona (accélérateur) Ho An'ny Vaovao Ao Amerika Latina |
2 | In the present context of change, there are many proposals telling us about various ways to launch media outlets in this century. | Ao anatin'ny vanim-potoanan'ny fiovàna misy ankehitriny izao, marobe ireo tolo-kevitra milaza amintsika ny fomba isan-karazany atao mba hanombohana media fanampariaham-baovao ao anatin'ity taonjato ity. |
3 | In this respect, we find approaches like Media Factory, a “communication media factory”, as they define themselves- in other words, an accelerator for new digital companies, focused exclusively on the creation of communication media in Latin America. | Mikasika izay indrindra, mahita fomba fijery tahaka ny Media Factory izahay, “orinasa mpamokatra mediam-pifandraisana”, araka ny fanoloran-dry zareo ny mombamomba azy rahateo- amin'ny teny hafa, dia fandòdona iray ho an'ireo orinasa dizitaly vaovao, mifantoka fotsiny amin'ny famoronana fitaovana media ao Amerika Latina |
4 | As explained on their website [es], their “network of mentors and investors” is what allows them to sponsor a small team of journalists, in which they invest US$75,000 per venture, and take a 17% return. | Tahaka ny nazavainy ao amin'ny tranonkalan-dry zareo [es], ny “tambajotra ahitàna mpiahy sy mpampiasa vola ao amin-dry zareo” no mahatonga azy ireo ho afaka hiantsoroka andianà mpanao gazety, izay ampiasàn-dry zareo 75.000 dolara amerikana isaky ny tetikasa, ary andraisany 17% avy amin'izany. |
5 | Initially these digital media have a specific theme: | Eo ampiandohany dia manana lohahevitra manokana ireny media dizitaly ireny: |
6 | “We are going to create digital media initially focused on politics and economy and later grow into other subjects, with a goal of converting them into key digital platforms.” | “Mamorona media dizitaly mifantoka amin'ny politika sy ny toekarena fotsiny aloha izahay ety ampiadohana fa aoriana kely dia hitombo mankany amin-javatra hafa, miaraka amin'ny tanjona hoe hamadika azy ireny ho lasa sehatra dizitaly tsy azo ialàna/filamatra |
7 | Mariano Blejman, Manager partner at Media Factory and Knight Fellow at ICFJ explains the steps taken with each project chosen: | Hazavain'i Mariano Blejman, mpitantana ary mpiara-miombon'antoka ao amin'ny Media Factory sy Knight Fellow ao amin'ny ICFJ ireo dingana natao isaky ny tetikasa tsirairay nofinidy : |
8 | We'll choose teams from various countries to come to Buenos Aires for a period of four months and they will create the media outlets from scratch. | Hifidy tarika avy aminà firenen-tsamihafa izahay ho aty Buenos Aires mandritry ny efatra volana eo ary hamokatra fitaovana media fanapariaham-baovao miainga amin'ny tsy misy izy ireo. |
9 | We're betting that in a short amount of time the outlets can grow and generate real audiences and traffic, and with knowledge of their “readers”, they can move on to monetization and the second round of investment. | Ilokànay fa ao anatin'ny fe-potoana faran'izay kely dia kely dia afaka hitombo sy hahasarika olona ary fivezivezena be ireo fitaovana fanapariahana ireo, ary miaraka amin'ny fahalalàn'ny “mpamaky” azy ireo, ho azon-dry zareo atao ny mikisaka mankany amin'ny famadihana azy ho vola sy miditra amin'ny dingana faharoa amin'ny fampiasàm-bola |
10 | To start this project to be launched in Buenos Aires in January 2014, and to realize new ways to finance the media outlets, they have surrounded themselves with a team of experts including, among others: Sasa Vucinic from the crowdfunding platform IndieVoic.es, focusing on finding new ways to finance journalism; James Breiner, student of business models linked to ICFJ (International Center for Journalists); Christopher Altcheck, CEO of PolicyMic, a media outlet directed at the post Internet generation; or Jim Frederick, editor of TIME Magazine at Time Inc. | Ho fanombohana ity tetikasa ity hatomboka ao Buenos Aires ny Janoary 2014, ary mba hanatanterahana fomba vaovao hamatsiana ireo fitaovana fanapariaham-baovao, dia naka tarika ahitàna manampahaizana manokana hifanotrona aminy izy ireo, isan'ireny ny : Sasa Vucinic avy amin'ny IndieVoic.es, sehatra famatsambola avy eny ifotony, mifantoka amin'ny fikarohana làlana vaovao hamatsiana vola ny asa fanaovana gazety; James Breiner, mpianatra momba ny lasitra fandraharahana mifandray amin'ny ICFJ (International Center for Journalists) Foibe IRaisampirenena Ho An'ny Mpanao Gazety; Christopher Altcheck, Tale jeneralin'ny PolicyMic, fanapariaham-baovao iray mitodika amin'ireo andian-taranaka taty aorian'ny Aterineto; na Jim Frederick, tonian'ny famoahana ao amin'ny gazetiboky TIME ao amin'ny Time Inc. |