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1Get it Right: “It's Colombia, NOT Columbia”Hamarino Tsara: “Colombia, Fa TSY Columbia”
2In an attempt to set the record straight and fix a common spelling error among English-language speakers, four young Colombian professionals from the digital innovation firm Zemoga launched the social media campaign “It's Colombia, NOT Columbia.”Mba ho fiezahana hamerenana amin'ny laoniny sy hanitsiana ny fahadisoana fahita amin'ireo mpiteny anglisy, dia misy tanora matihanina Kolombiana efatra avy amin'ny orinasa Zemoga nanokatra fanentanana amin'ny tambajotra sosialy manao hoe “Colombia, Fa TSY Columbia.”
3As Richard Emblin explains in a post for The City Paper:Hoy ny fanazavan'i Richard Emblin ho an'ny The City Paper:
4We are geographically far from British Columbia and a shuttle age that endured many missions after the ‘Columbia' disintegrated over Texas in 2003.Lavitra ara-jeografika amin'i Columbia Britanika izahay ary lavitry ny vanim-potoan'ny sambondanitra efa niaritra iraka maro taorian'ny fipoahan'i ‘Columbia' teny an'habakabak'i Texas tamin'ny 2003.
5Yet many still get it wrong.Fa mbola maro ny mandiso azy.
6There are no Rocky Mountains in Colombia.Tsy misy Rocky Mountains (tangoron-tendrombohitra Rocky) any Colombia.
7We are in the Andes.Aty amin'i Andes izahay.
8But the campaign's mission goes beyond getting people to spell the name of the country correctly.Saingy lasa lavitra kokoa noho ny fanoroana ny olona ny fomba fanonona ny anaran'ny firenena araka ny tokony ho izy ny iraky ny fanentanana.
9Paul Giles explains in the Colombia Travel blog:I Paul Giles no manazava ao amin'ny Colombia Travel blog:
10The “It's Colombia, not Columbia” campaign is steadily building up steam in its crusade to demonstrate how the misspelling of a country just highlights how skewed the popular conception of this amazing country is.Ny fanentanana “Colombia, fa tsy Columbia” no fampakarana halaky (vitesse) amin'ny iraka ataony ho fanaporofoana fa ny fandisoana ny fanononana ny anaran'ny firenena iray no mampisongadina ny fomba fijery diso any amin'ny vahoaka ity firenena mahatalanjona ity.
11Emilio Pombo, one of the campaign's founders, told Edgar Zúñiga from NBC Latino:Emilio Pombo, iray amin'ny mpanorina ny fanentanana, niteny tamin'i Edgar Zúñiga avy ao amin'ny NBC Latino:
12“We saw this common error and realized it was a platform to start updating the world's vision of what is happening in our country […] We currently have great things happening.Nahita ny fahadisoana mpitranga nataon'ny maro izahay ka nahatsapa fa io no sehatra ahafahana manavao ny fomba fijerin'izao tontolo izao ny zava-mitranga ao amin'ny firenenay […] Nahita zavatra tsara maro nitranga izahay.
13Colombia is becoming a destination and getting on the world stage.Lasa toerana fandehanan'ny olona i Colombia ary nahatratra ny dingan'izao tontolo izao.
14We want to spotlight that and it all starts with people spelling our country's name right.”Tianay tarafin-jiro izany [asongadina ho hita tsara] ary manomboka amin'ny fanononan'ny olona araka ny tokony ho izy ny anaran'ny firenenay.
15A social media campaign wants you to say it right: “It's Colombia, not Columbia”.Fanentanana amin'ny tambajotra sosialy te-hamerina amin'ny laoniny ny fanoratra azy: “Colombia, fa tsy Columbia”.
16Image widely shared on Twitter and Facebook.Sary niely fatratra tao amin'ny Twitter sy Facebook.
17Supporters are encouraged to participate in the campaign by creating an image or a video to spread the message.Ampirisihana handray anjara amin'ny fanentanana amin'ny alalan'ny famoronana sary na lahatsary hampielezana ny hafatra ny mpanohana.
18Participants can then share their contribution on Twitter or Instagram under the hashtag #itsColombiaNOTColumbia, or upload their work to the campaign's fan page on Facebook.Afa-mizara ny fandraisany anjara amin'ny Twitter na Instagram amin'ny alalan'ny tenifahatra #itsColombiaNOTColumbia ny mpandray anjara, na hamoaka ny tsangan'asany ao amin'ny pejy Facebook-n'ny mpanohana ny hetsika.
19Positive messages about Colombia and pictures with the message “It's Colombia, not Columbia” have been flooding the hashtag and Facebook page.Nanenika ny tenifahatra sy ny pejy Facebook ny sary sy hafatra tsara momba an'i Colombia miaty ny hafatra hoe ” Colombia, fa tsy Columbia”.
20Image shared by the “It's Colombia, NOT Columbia” Facebook page.Sary nozarain'ny pejy Facebook “Colombia, fa TSY Columbia”.
21Widely shared Facebook image by Carlos G JaraSary Facebook niely fatratra avy amin'i Carlos G Jara
22Industrial designer Juan Leon Machicado (@LordLeonMachi) shared the following image on Twitter:Industrial designer Juan Leon Machicado (@LordLeonMachi) shared the following image on Twitter:
23It's Colombia, not Columbia, image shared on Twitter by @LordLeonMachiColombia, fa tsy Columbia, sary nozaraina Twitter avy amin'i @LordLeonMachi
24@LordLeonMachi: We have a message.Manana hafatra isika.
25We all have something to say.Manan-javatra holazainia avokoa isika rehetra.
26#itsColombiaNotColumbia @OdeColombia #Colombia #Guajira #message pic.twitter.com/U1qCytAq#itsColombiaNotColumbia
27And @YatsarEl, from the city of Bucaramanga, invites netizens to visit her country:Ary manasa ny mpiserasera hitsidika ny fireneny i @YatsarEl, avy ao an-tanànan'i Bucaramanga:
28@YatsarEl: A place where old dreams are coming true, where people work hard and smile lots.Toerana mampody ventiny ny nofinofy fahiny, ahitana ny olona miasa mafy sy mitsiky matetika.
29Lots has changed, dare you to come! #itsColombianotColumbiaMaro ny zava-niova, mifampihaika aminao ho tonga!
30But the campaign has not been free from criticism or jokes [es].Saingy tsy afaky ny tsikera na kivazivazy [es] ny fanentanana.
31Nicolás Martínez (@diarionocturno) [es] and others [es] have been playing with the campaign's slogan:Nilalao ny teny fanevan'ny fanentanana ry Nicolás Martínez (@diarionocturno) [es] sy ny hafa [es]:
32@diarionocturno: It's poor, not developing #ItsColombiaNotColumbia@diarionocturno: Mahonena, fa tsy mampandroso #ItsColombiaNotColumbia
33In a more serious tone, Journalist Carolina Ruiz (@CaroRuizG) [es] argues:Ao anatin'ny lantom-peo matotra kokoa, mandresy lahatra ny mpanao gazety Carolina Ruiz (@CaroRuizG) [es]:
34@CaroRuizG: What's the point of people saying Colombia and not Columbia if everything else stays the same.@CaroRuizG: Inona ny ilaina ny hilazan'ny olona antsika ho Colombia fa tsy Columbia raha tsy misy miova ny zavatra hafa rehetra.
35We have to change the substance more than the form.Ny votoatiny no ilaina ovaintsika fa tsy ny endriny.
36While El gato (@elgatoninja) [es] tweets with irony:Raha misioka somary maneso i El gato (@elgatoninja) [es]:
37@elgatoninja: What's important is not that the kidnappings, killings, or deaths caused by famine stop.@elgatoninja: Tsy zava-dehibe loatra ny fakana an-keriny, famonoana, ary ny fahafatesana vokatry ny hanohanana.
38That they call us Colombia instead of Columbia, that's important.Ny hiantsoany antsika ho Colombia manolo ny Columbia, izany no zava-dehibe.
39And Paula Ricciulli (@RicciuP) [es] writes:Ary nanoratra i Paula Ricciulli (@RicciuP) [es] :
40@RicciuP: If you call all Asians “Chinese” you don't have the right to complain that they call Colombia “Columbia”.@RicciuP: Raha miantso ny Aziatika rehetra ho “Shinoa” ianareo dia tsy manan-jò hitaraina raha miantso an'i Colombia ho “Columbia”.
41The “It's Colombia, NOT Columbia” Facebook page, launched on February 7, 2013, had over 10,000 users at the time this post was published.Ny pejy Facebook “Colombia, fa TSY Columbia” izay nosokafana tamin'ny 7 Febroary 2013, dia manana mpisera mihoatra ny 9000 tamin'ny fotoana namoahana ny lahatsoratra (teny anglisy).
42You can also find the campaign on Twitter at @OdeColombia.Azonao jerena ihany koa ny fanentanana amin'ny Twitter ao amin'ny @OdeColombia.